Many of the most extraordinary companies built over the last few decades share one thing in common: they’re technology businesses.
Why? Because the internet changed scale.
Before the digital era, a great business could dominate a city… maybe a state… maybe a country. A physical store in Texas can’t easily serve customers in Florida, let alone the entire world.
But a website changes the rules.
A digital product, platform, or service can be reached from anywhere with an internet connection. It’s like having a storefront that’s instantly accessible across the entire country and often far beyond it. Not literally on every street corner, but reachable from nearly every one.
That kind of reach is unprecedented. When distribution is global and marginal costs are low, growth can accelerate faster than any traditional business model ever allowed.
Technology didn’t just create new companies.
It created a new scale of possibility.